Marketing Strategy & Planning: Develop and implement comprehensive marketing campaigns to
promote the clinic’s services and products. Conduct market research to understand industry trends,
customer preferences, and competitor activities.
Digital Marketing & social media: Oversee and manage the social media accounts (Instagram, Facebook,
TikTok, etc.). Develop engaging content, including posts, videos, and blogs, to attract and retain clients.
Run paid advertising campaigns on social media and Google to generate leads. Optimize the clinic’s
website and ensure strong SEO performance.
Brand Management & Promotions: Maintain a consistent brand image across all marketing materials.
Plan and execute promotional events, influencer collaborations, and partnerships. Develop loyalty
programs and special promotions to boost customer retention.
Client Engagement & Public Relations: Create and implement client engagement strategies to enhance
customer experience. Work on PR initiatives, including media outreach and partnerships with beauty
bloggers and influencers. Monitor and respond to online reviews and customer feedback.
Performance Tracking & Reporting: Analyze marketing campaign performance and prepare monthly
reports. Track ROI for different marketing activities and adjust strategies accordingly. Use tools like
Google Analytics and CRM systems to monitor client acquisition and retention.